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Today in I’M SPIRALING, music video director Joseph Kahn just casually revealed that he collaborated with Taylor Swift on a video for “King of My Heart” which was shelved.
“We started shooting it,” he said the Ourselves podcast (via USA Today). “We never finished it because she switched gears in the middle of it to do ‘Ready for It?’ It was during the Reputation album.”
Apparently, the video was fully shot but never completed, and it was “very conceptual” and had a lot of visual effects. Check out the second slide below to watch Joseph chat about it.
The director also talked about working with Tay for “Look What You Made Me Do,” saying he told her “Let’s embrace the snake. Snakes are cool. There’s a lot worse things they could have called you. We decided to make the snake the concept in the video. I think she had so much fire in her, so much to prove. First song off the new album, she was ready to go all in on it.”
“She wrote an unlimited check and went for it,” he said. “She paid for all of that stuff, and she didn’t have any rights to it. I’m so glad that she has it all back now, because she’s the one that was writing those checks. It was her personal cash, and she made the investment on every one of those videos and was the force that made it all happen. I was the lucky guy who executed them, but she laid it all on the line.”
Nothing to do but form a prayer circle for Tay to release “King of My Heart.”
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