Beyond the Track: Unpacking the 23XI Racing & Front Row Motorsports Antitrust Lawsuit Against NASCAR

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From initial filings to dramatic appeals, the ongoing antitrust lawsuit by 23XI Racing and Front Row Motorsports challenges NASCAR’s long-standing business model, raising crucial questions about team revenue, charter control, and the sport’s competitive future.

The world of stock car racing is facing a legal showdown that could redefine its future. Over a year ago, 23XI Racing, co-owned by NBA icon Michael Jordan and veteran driver Denny Hamlin, along with Front Row Motorsports (FRM), initiated a federal antitrust lawsuit against NASCAR and its chairman, Jim France. This high-stakes legal battle, centered on allegations of anti-competitive and monopolistic practices, has captivated the sport’s fan community and raised profound questions about its governance and financial structure.

The core of the lawsuit, filed on October 2, 2024, in North Carolina, asserts that NASCAR operates as a monopolistic entity. The teams claim that NASCAR unfairly dictates terms, restricting competition and enriching itself at the expense of teams, drivers, fans, and sponsors. A key point of contention was a “take-it-or-leave-it” charter agreement presented to teams on September 6, 2024, for the 2025 Cup Series season, with a tight deadline for signing. Both 23XI Racing and FRM argued this deal was a symptom of a larger problem: NASCAR’s control over the series, its tracks, parts suppliers, and its prohibition on teams competing in other racing series without approval.

The Teams at the Forefront of Change

23XI Racing, a newer entrant co-owned by Michael Jordan, Denny Hamlin, and Curtis Polk, fields three cars in the NASCAR Cup Series. Its drivers include Bubba Wallace, Riley Herbst, and Tyler Reddick. Their involvement brings significant outside attention and scrutiny to NASCAR’s business practices.

Front Row Motorsports, owned by Tennessee businessman Bob Jenkins, also operates three Cup Series cars, driven by Noah Gragson, Todd Gilliland, and Zane Smith. Jenkins‘s deep passion and substantial investment in the sport underscore the seriousness of their allegations. Both teams, despite their differences, united in this legal challenge, highlighting what they perceive as systemic issues.

Front Row motorsports drivers Zane Smith (38) and Noah Gragson (4) practice ahead of the Daytona 500 at Daytona International Speedway on Feb. 14, 2025.
Front Row Motorsports, led by drivers like Zane Smith and Noah Gragson, joined 23XI Racing in challenging NASCAR’s charter system and alleged monopolistic control.

The lawsuit has unfolded with numerous twists and turns, marked by a series of legal filings, hearings, and appeals. The journey through the courts has been extensively documented by publications like USA TODAY Sports, which provides a detailed timeline of key events. Initially, the teams sought a preliminary injunction to ensure their participation as chartered teams for the 2025 season while the lawsuit progressed.

Key developments include:

  • October 2, 2024: Lawsuit filed, alleging anti-competitive practices by NASCAR.
  • November 8, 2024: The initial injunction request was denied by Judge Frank Whitney, who found it too early to justify the request.
  • December 18, 2024: Judge Kenneth Bell, who took over the case, granted a new preliminary injunction, recognizing NASCAR’s monopoly power and allowing the teams to race with their original two charters.
  • January 10, 2025: Judge Bell denied NASCAR’s motion to dismiss the lawsuit, signaling his intent to see the case go to trial that year.
  • March 5, 2025: NASCAR filed a counterclaim, accusing 23XI Racing and FRM of antitrust violations themselves, alleging collusion and an attempted boycott.
  • June 5, 2025: The U.S. Court of Appeals for the Fourth Circuit dramatically revoked the December 18 injunction, ruling there was no precedent and unlikely success for the teams.
  • July 17, 2025: Following the appeals court’s decision, the teams were denied a temporary restraining order and were forced to compete as “open” teams for several races.
  • September 3, 2025: Judge Bell again denied a preliminary injunction request to regain chartered status, stating the teams would not suffer irreparable harm, as NASCAR guaranteed race spots and would hold charters available.
  • October 3, 2025: NASCAR filed a motion for summary judgment, seeking to dismiss the case before trial, presenting statements from other team owners supporting the charter system.

The trial is currently scheduled for December 2025, promising a definitive, albeit potentially distant, resolution.

Monopoly Money and the Fight for Fairness

The debate around NASCAR’s alleged monopolistic control even spilled onto social media. Denny Hamlin, co-owner of 23XI Racing, famously trolled NASCAR on Instagram by commenting “Monopoly cards. Perfect.” on a post featuring Joey Logano with what appeared to be monopoly money. This lighthearted jab underscored the serious antitrust allegations at the heart of the lawsuit. Michael Jordan himself has emphasized the broader implications, stating he filed the lawsuit “for the smaller teams as well,” advocating for fair opportunity for success in the business, as reported by FOX Sports.

The teams, represented by attorney Jeffrey Kessler—known for high-profile cases like representing NCAA athletes and Tom Brady during “Deflategate”—have outlined their desired outcomes. These include:

  • NASCAR divesting itself of the numerous racetracks it owns.
  • An end to NASCAR’s prohibition on Cup tracks running similar stock car races.
  • Allowing Next Gen cars to be used in non-NASCAR events.
  • Ensuring permanent chartered status for teams.
  • Tripled financial damages for the plaintiffs.

Conversely, NASCAR, represented by Chris Yates, argues that the teams are misusing antitrust laws to force renegotiations and that the Cup Series is not a defined “market” in a way that would constitute a monopoly. They point to the fact that 13 out of 15 teams signed the new charter agreement and that other racing options, albeit on a smaller scale, exist.

What This Means for the Fan Community

This lawsuit isn’t just a legal matter; it’s a fan-centric debate about the soul of NASCAR. Fans have long discussed team profitability, driver salaries, and the overall health of the sport. The idea of NASCAR as a monopoly resonates deeply within discussions about fair competition and the future accessibility of racing.

The potential outcomes could significantly impact the sport’s landscape:

  • Charter System Overhaul: The lawsuit could lead to a restructuring of the charter system, granting teams more governance power and a larger share of intellectual property rights and revenues.
  • Track Ownership: A ruling against NASCAR’s track ownership could decentralize power, potentially opening up new racing opportunities and venues.
  • Competitive Landscape: Increased competition, less restrictive rules on cars, and participation in other series could foster innovation and new racing formats.

The legal battle between 23XI Racing, Front Row Motorsports, and NASCAR remains a complex and evolving saga. As the December 2025 trial date approaches, the entire racing world watches, eager to see how this dispute will ultimately shape the future of premier stock car racing.

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