Innovative Artists Entertainment has hired sports and entertainment attorney Brad Small to lead the agency’s push into the sports representation business, Variety has learned.
Small comes to Innovative from Fox Rothschild LLP, where he was a partner in the firm’s entertainment and sports law department, based in Los Angeles.
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“Brad’s two decades of experience negotiating and navigating strategic and landscape-shifting deals for his clients, have set the model for the intersection of sports and entertainment, which uniquely poises him for success in our modern dealmaking landscape” said Scott Harris, CEO and founder of Innovative Artists Entertainment. “His tenacious approach to dealmaking and forward-thinking vision are vital assets which will serve us well moving forward in the sports space, and we’re excited to welcome him to the Innovative team.”
In his new role, Small will oversee sports entertainment performers and creators, bringing with him clients including Drew McIntrye, Jack Perry, Chavo Guerrero Jr., Goldberg, Kanako Urai (aka Asuka) and Dallas Page.
“As the media business evolves, the sports industry and particularly professional wrestling have experienced an extraordinary resurgence in demand and popularity,” Small said. “I’m thrilled to join the exceptional team at Innovative at this critical point in the agency’s continued growth and to bring sports and entertainment together with a laser focus on expanding business opportunities for current and future clients.’
Prior to his time at Fox Rothschild, Small was a partner at Rosenfeld, Meyer & Susman LLP. He has worked on projects including “Marco Polo,” “Mob Wives,” “Project Runway,” and “Scream.”
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