UTA has signed Australian model and content creator Leah Halton for representation in all areas.
At 24 years old, Halton has built a powerful global following with over 13 million fans across TikTok, Instagram, and YouTube. Her content — spanning across beauty tutorials, fashion hauls, and lifestyle vlogs — consistently connects with a devoted Gen-Z audience and averages an impressive 34.7 million views per TikTok post.
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Halton rose to international prominence with her viral 12-second lip-sync video to YG Marley’s “Praise Jah in the Moonlight.” The video has garnered more than 700 million views, 66.7 million likes, and is on track to break TikTok’s record for the most-liked video of all time.
“Leah is an incredible talent whose creativity and influence are undeniable,” said UTA Creators Agent Scarlett Perlman. “We’re excited to help her expand her business globally and break into new spaces across entertainment, fashion, and media.”
Led as a global collaboration between UTA Los Angeles based agents Scarlett Perlman and Ali Berman along with London-based agents Shelby Schenkman and Beth Heard, Halton joins the company’s rapidly expanding Creators practice, with a roster including top digital talent such as Madeline Argy, Emma Chamberlain, Alix Earle, Jamie Laing and Sophie Habboo, and Lissie Mackintosh.
UTA’s global Creators practice also represents clients including Dave Portnoy/Barstool, Mr. Ballen/Ballen Studios, Brittany Broski, Charli D’Amelio, Jake Shane, Kai Cenat, and Alex Cooper. UTA’s Creators practice launched in 2006 and made UTA the first agency to have its own audio and digital talent division, and the first to have a dedicated gaming and esports division.
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