K-pop sensation TWICE delivered a captivating performance at the 2025 Victoria’s Secret Fashion Show in New York, solidifying their status as global icons and underscoring the brand’s revitalized commitment to diversity and modern femininity. Their energetic set featuring “This Is For” and “Strategy” captivated audiences, showcasing the power of K-pop on one of fashion’s most iconic stages.
The Victoria’s Secret Fashion Show made its highly anticipated return to New York City in 2025, marking another significant stride in the brand’s reinvention. After a six-year hiatus that concluded with a comeback in 2024, the iconic runway event reaffirmed its commitment to inclusivity, diversity, and modern femininity. This year’s show, streaming live on Prime Video and across Victoria’s Secret’s digital channels, transformed the runway into a truly global party, notably featuring a groundbreaking performance by K-pop powerhouse TWICE.
The presence of TWICE, alongside an all-female lineup of global superstars, underscored the show’s evolved message: “sexy is for everyone.” It was a night where fashion, music, and a redefined vision of beauty converged, celebrating empowerment and individuality on an unprecedented scale.
The Return of a Fashion Icon: Victoria’s Secret’s Transformed Vision
The Victoria’s Secret Fashion Show 2025 was more than just a comeback; it was a powerful statement of transformation. The brand’s journey of reinvention, which began with its return in 2024, continued to embrace a wider spectrum of beauty and strength. This year’s lineup of models reflected this renewed focus on diversity, featuring a dynamic mix of returning icons and fresh faces.
Supermodels like Gigi Hadid, Adriana Lima, and Candice Swanepoel shared the spotlight with industry trailblazers such as Ashley Graham, Precious Lee, and actress Barbie Ferreira. A truly historic moment arrived with WNBA sensation Angel Reese, who became the first professional athlete to ever walk the Victoria’s Secret runway, embodying strength and confidence in a powerful new direction for the show, as reported by Harper’s Bazaar.
K-Pop Powerhouse TWICE Takes the Runway by Storm
The stage truly lit up when TWICE, the beloved K-pop group composed of members Nayeon, Jeongyeon, Momo, Sana, Jihyo, Mina, Dahyun, Chaeyoung, and Tzuyu, delivered an unforgettable performance. Four members—Nayeon, Jihyo, Tzuyu, and Momo—took to the stage, introducing the “Class of Pink 2025” with high-energy renditions of their hit songs “This Is For” and “Strategy.”
Their coordinated stage outfits, featuring vibrant baby pink knee-high fur boots and micro miniskirts, perfectly complemented the energetic atmosphere. A crew of back-up dancers mirrored the theme, donning matching Pink sweatpants and cropped tank tops, adding to the spectacle. The performance underscored TWICE’s undeniable charisma and cemented their place on a global stage, bridging the worlds of K-pop and high fashion.
TWICE’s Impact on the Charts and Global Music Scene
Since their debut in 2015, TWICE’s influence has expanded exponentially. The group has amassed over 20 million album sales across South Korea and Japan, consistently breaking records and captivating fans worldwide. Their ascent in the West has been particularly notable, with significant achievements on the Billboard charts.
TWICE holds the distinction of being the first girl group to reach the No. 1 spot on the Top Album Sales chart with an EP, and their EPs have been the first by a girl group to enter the top 10 of the Billboard 200. Furthermore, they made history as the first K-pop female group to win Billboard’s Breakthrough Artist award, showcasing their growing global recognition, a feat highlighted by Billboard. Their recent 14th mini-album, “Strategy,” featuring collaborations like Megan Thee Stallion, further solidifies their innovative approach and commanding presence in the music industry.
Fashion Meets Authenticity: Voices from TWICE
Beyond their electrifying performances, TWICE’s members have consistently shared insights into their journey and artistry. In a 2020 interview with Harper’s Bazaar, Nayeon reflected on the responsibilities that come with growing up in the public eye. “Being in the public eye and basically growing up in the spotlight, we are always responsible for our actions,” she stated. “Because we have done so many amazing things and grown so much in the last few years, I believe I’ve definitely matured and realized how special the people in my life are to me.”
Mina also spoke to the integral role of fashion in their performances, articulating how it empowers them. “We always want to put on a good show, so we have to memorize all the choreography and make sure we’re keeping high energy levels throughout the show,” Mina explained. “The costumes and makeup are like our armor; we become more confident and powerful in them onstage. We feel like we can face anything!” These sentiments resonate deeply with the Victoria’s Secret Fashion Show’s new narrative, where confidence and self-expression are celebrated.
A Star-Studded Lineup Embodying Modern Femininity
The 2025 Victoria’s Secret Fashion Show boasted an impressive roster of musical talent, all contributing to its vibrant, inclusive atmosphere. TWICE joined megawatt stars like Missy Elliott, Karol G, and Madison Beer, creating an unforgettable soundtrack for the runway. This all-female lineup underscored the show’s refreshed vision, celebrating diverse musical genres and powerful female voices.
Beyond the performing artists, the runway itself featured a global array of models. During TWICE’s set, models such as Sunisa Lee and Iris Law graced the stage, further emphasizing the blend of athleticism, artistry, and diverse beauty. This commitment to a broad representation of women cemented the 2025 show as a pivotal moment in fashion history.
As the lights turned pink in New York and the world watched, TWICE’s performance at the 2025 Victoria’s Secret Fashion Show stood as a testament to the power of global cultural exchange and the evolving landscape of fashion. The iconic “wings” are truly back, but this time, they belong to everyone, symbolizing a new era of empowerment, individuality, and boundless self-expression.
