In what may be a first for the wild, wooly world of professional wrestling, an actor will play the role of a character associated with his boutique tequila brand in a bid to rally the promotion’s fans.
Actor Danny McBride will be involved in the creative elements of a November 20 Major League Wrestling showcase to be held in Charleston and broadcast live in the U.S. via beIN SPORTS and streamed live worldwide on MLW’s YouTube channel.
More from Variety
Danny McBride and ‘The Righteous Gemstones’ Team Say Goodbye to the HBO Comedy: ‘F–, I’m About to Start Crying’
How Danny McBride Cast [SPOILER] in an Epic Civil War Battle for ‘The Righteous Gemstones’ Season 4 Premiere: ‘My Pie-in-the-Sky Pick’
Danny McBride Accidentally Heard Robert Downey Jr. Going to Pee While in Character on ‘Tropic Thunder’ Set: ‘He Was Talking to Himself’
Tickets go on sale Tuesday, August 19 at 10 a.m. eastern at Ticketmaster and MLWGo.com. Tickets start at $15. The event marks the first Major League Wrestling has held in Charleston.
McBride will not actually wrestle, but he is likely to turn up to promote his Don Gato tequila.
“Don Gato was reluctant to enter the ring after the injuries he sustained spear fishing in Cambodia this summer,” said McBride, in a prepared statement. “But through my charm and constant nagging, I was able to get him on board. You’re welcome, Charleston. I am beyond psyched that he will bring his tequila and cool times to the MLW event here in the Holy City.”
The event, titled “MLW x Don Gato: Lucha de los Muertosm” is the league’s latest spectacle since naming actor Paul Walter Hauser executive producer earlier this year. Hauser, who has appeared in Paramount Pictures’ “The Naked Gun” and Marvel Studios’ “The Fantastic Four: First Steps,” is scheduled to compete during the event.
“Thanks to Danny McBride for going the extra mile — turns out Don Gato Tequila is a hell of a negotiator.” said Court Bauer, owner of Major League Wrestling, in a statement. “MLW and Don Gato Tequila are the ultimate super team-up, and Charleston — with its deep roots in wrestling –is where our story in the South takes hold.”
Best of Variety
New Movies Out Now in Theaters: What to See This Week
What’s Coming to Disney+ in August 2025
What’s Coming to Netflix in August 2025
Sign up for Variety’s Newsletter. For the latest news, follow us on Facebook, Twitter, and Instagram.
