Krispy Kreme has unveiled a new doughnut collection with a heroic twist.
The doughnut chain announced on Tuesday, July 8, its “Hungry for Heroes” collection in partnership with Warner Bros. Discovery. The collection includes three new doughnuts celebrating DC Comics’ most iconic heroes: Superman, Batman and Wonder Woman.
Superman Doughnut: An unglazed shell doughnut filled with white Kreme, dipped in light blue icing, and topped with Superman buttercreme flavored clouds, decorated with an image of Superman and sprinkle blend.
Batman Doughnut: An unglazed shell doughnut filled with cookies & Kreme, dipped in black chocolate icing and topped with a bat emblem.
Wonder Woman Doughnut: An Original Glazed Doughnut dipped in red raspberry flavored icing, topped with white stars and blue sprinkles and a Wonder Woman logo and belt.
The doughnuts are available individually and in a custom-designed dozen’s box beginning July 8 and for a limited time at participating U.S. shops. Customers can purchase the collection in-shop, for pickup or delivery via Krispy Kreme’s app and website.
“We can’t promise you’ll reach Superman, Batman or Wonder Woman level by bringing a dozen doughnuts to the office or your next get-together, but you will be a hero,” said Dave Skena, Chief Growth Officer at Krispy Kreme, in a news release.
Krispy Kreme offers free superhero doughnut with purchase
In addition to announcing the collection, Krispy Kreme also announced a sweet deal customers can take advantage of.
From July 24-27, coinciding with San Diego Comic-Con, the doughnut chain will offer all customers who show their appreciation for their favorite DC superhero while visiting participating shops nationwide one free Hungry for Heroes doughnut with any purchase, while supplies last.
According to Krispy Kreme, customers can show their love by wearing merch, sharing their enthusiasm or presenting a movie ticket to redeem the offer.
Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@gannett.com.
This article originally appeared on USA TODAY: Krispy Kreme unveils superhero-themed doughnut collection
