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Is there anything that says “I love you, mom” more than the gift of Chanel? Just ahead of Mother’s Day, the French luxury fashion house unveiled its latest watches and fine jewelry campaign with an all-star cast including Ciara Wilson, Olivia Sui and her mother Christine, Justine Lupe, Stella Simona, and Devon Lee Carlson and her mother Michelle. Through a series of intimate portraits and candid moments—photographed by Los Angeles fashion photographer Max Farago—the tribute explores the deep connections between mothers and their children, revealing the emotional threads that link generations.
“Motherhood to me is patience, nurturing, and caring. Leading with unconditional love and making everyone feel safe. That’s what my mom always did for me and I learned so much from her,” shares resident it-girl and entrepreneur Devon Lee Carlson. In the campaign, the actresses, musicians, and entrepreneurs alike tell the stories of motherhood through beautifully crafted creations from Chanel’s Coco Crush, Première, and Camélia collections. From stackable white gold rings featuring the brand’s quilted motif to glittering rose gold diamond necklaces adorned with the house’s Camélia flower, there’s a piece for every mother figure in your life.
Singer-songwriter and mother of four Ciara Wilson shared a special moment alongside her children in front of the camera—showcasing the playful and natural connection between them in every shot. “One of the sweetest things you get to witness from a child’s love is how they have such a forgiving heart. I always say if only us adults could have the heart and forgiveness of a child, the world would be such a better place,” Wilson reflects on the lessons she’s picked up from her children. While the “1, 2 Step” musician has accrued plenty of years of experience as a mother to her 10-year-old son, Future Zahir, Wilson is always open to embracing new lessons. “My children have really helped me with mastering my patience, because with children, anything goes! You can have the most smooth day and then all of a sudden it goes haywire, and the best way to react is with patience, grace, and love! I really work hard at that approach,” she adds.
For some, motherhood is still a new and unfolding chapter—one marked by firsts, quiet joys, and the tender process of becoming. Among them is Succession star Justine Lupe, who welcomed her first child with actor Tyson Mason just over a year ago. “I’m very new to [motherhood]. It feels like the most intimate guidance. It’s an experience that requires selflessness and a surrender to a new version of yourself, and at the same time it’s a precious chance to revisit and reclaim parts of yourself that have been left behind, and re-witness life through their experience,” Lupe confesses. And what could be more worth celebrating?
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